Google Rolls Out Automated Performance Max Campaigns for Hotels
Performance Max campaigns automate the campaign creation process, based on your existing listings. source
Oui Capital, a pan-African early-stage VC firm, hits first close of its $30M second fund – TechCrunch
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TechCrunch+ roundup: Building a core AI team, Brazil’s CVC climate, remote work rituals
Approximately one in three restaurants will go out of business in its first year. For construction companies, that figure rises to 53%. But AI projects are the real heartbreakers: A Gartner study found that 85% are destined to fail “due to bias in data, algorithms or the teams responsible for managing them.” Unfortunately, the profound […]
How to Tell a Compelling Brand Story [Guide + Examples]
However, since marketers spend a lot of time optimizing content for algorithms, it can be challenging to flex your creative storytelling muscles. In this post, we’ve created a guide about the fundamentals of brand stories, including: When HubSpot started, we noticed traditional, interruptive marketing didn’t appeal to consumers anymore. In the digital age, people were […]
Walt Disney Imagineering snags chief creative officer Bruce Vaughn back from Airbnb
Vaughn will take the role of chief creative officer and co-lead of WDI. This news is likely to be shock wave level (in a good way) among Imagineers present and past and those of us who follow the Parks and the people who create them. Vaughn previously co-lead WDI as chief creative executive for nine […]
15 Account Manager Interview Questions
Account managers are the liaison between a company and its clients. Finding the right person to fill this role is essential. Whether you’re a candidate or a hiring manager, you’ll need to brush up on account manager interview questions before making any big decisions. If you’ve made it to the interview stage, take some time […]
Get More From Your Data With the Spring ‘23 CRM Analytics Release
With our CRM Analytics spring ’23 release, you can gain more value from the Salesforce Data Cloud, find new ways to increase productivity through AI, improvements to the user interface platform, and more. Take a look at our full suite of CRM Analytics updates, learning how you can take your business to the next level. […]
100 investors you will meet at this year's EU-Startups Summit! | EU … – EU-Startups
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Banyan wants to unlock financing for a (more) sustainable future
Old-school systems probably didn’t quite do it for old-school oil and gas investments, but they damn sure don’t cut it for newer, greener, more sustainable technologies. These are usually smaller deals — typical commercial and industrial deals are between $1 million and $5 million — where financing comes from more distributed sources, which means that […]
TikTok Launches ‘Series’ Which Enables Creators to Charge for Exclusive Content
Series will enable creators to paywall longer-form content in the app. source