5 New Ways Marketing Cloud Can Bring You Closer to Your Customers

We know that first-party customer data is the key to giving customers content that’s relevant to them. This helps you create perfect segments and send the right message at the right time.  However, simply collecting first-party data is not enough. You need to understand and make sense of the first-party customer data, and then use […]

Clinical pathways are the currency of health tech

As healthcare becomes more entrenched in the digital revolution, the need for an approved set of protocols for care delivery — clinical pathways — is becoming increasingly critical. These financial benefits, coupled with current macroeconomic forces — the struggle for profitability in hospital systems, the rise of team-based care (via non-physicians), the challenges of utilization […]

Mastodon is launching merch to help fund its development efforts

“Despite our impressive accomplishments in building out the new social web, Mastodon is a non-profit with a very small team and limited resources–the core team is just two developers,” says Rochko, in the post. “100% of the revenue after recouping manufacturing costs will go to us and help us put more resources into developing your […]

Hackers are infecting Call of Duty players with a self-spreading malware

Hackers are infecting players of an old Call of Duty game with a worm that spreads automatically in online lobbies, according to two analyses of the malware. “Multiplayer for Call of Duty: Modern Warfare 2 (2009) on Steam was brought offline while we investigate reports of an issue,” the tweet read. Valve, which runs the […]

Helpful secures $7.5M to launch family caregiver app

Helpful’s app for caregivers. Image Credits: Helpful The company was started by Wes Donohoe after seeing the toll that caregiving was taking on family and friends. Prior to Helpful, Donohoe was chief product officer for primary care practice Everside Health, and before that was vice president of product at One Medical. Helpful’s app launches with […]