Stellantis, the parent company to brands like Jeep, Dodge, Fiat, Maserati and Peugeot, said Thursday it would reorganize its European dealer networks in July 2023 in an effort to cut costs and support its investment into electrification.
Starting next summer, Stellantis said it would end all current sales and services contracts with dealers in Austria, Belgium, Luxembourg and the Netherlands, with the rest of Europe to follow, for all 14 of its brands. Stellantis will move towards an agency model that gives carmakers more control of sales transactions, prices and contracts with customers, and dealers will exist to help with deliveries and servicing.
“Stellantis’s vision is to promote a sustainable Distribution model and all involved stakeholders will benefit from these changes with the customer experience at the core,” said Uwe Hochgeschurtz, Stellantis chief operating officer in Europe, in a statement. “Customers will be able to take advantage of a multi-brand and multi-channel approach with a wider range of services. Dealers will have a new and efficient business model aimed at benefitting from Stellantis’ 14-brand portfolio, creating synergies, optimizing distribution costs and offering additional sustainable mobility solutions. Our partners play an important role by being the representatives of our brands in the field.”
Stellantis to restructure European dealer network in July 2023 by Rebecca Bellan originally published on TechCrunch