There was a time when AWS re:Invent, the yearly customer extravaganza put on by Amazon’s cloud arm, was chock full of announcements. The innovation coming out of the company was so mind-boggling that it was hard to keep up with the onslaught of news.
It’s gotten to the point, it seems, where the ecosystem has grown so enormous, and there are so many products, that the company has decided to focus on making it easier to work with and between those products (or with external partner products) than creating stuff from scratch.
It’s not unlike Microsoft Word over the years: It’s a perfectly fine word processor, so the only way to really improve it was to lob on new feature after new feature to make it relevant to an ever wider or more granular audience.
The era of constant innovation at Amazon could be over by Ron Miller originally published on TechCrunch